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Sponsorships at the Heart of Cultural Awareness Initiative at Day Translations

- December 12, 2022
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At Day Translations, we’re passionate about preserving language while also improving global communication. But this goes so much further than just translation. We believe in values, not hierarchies. We’re focused on treating others with respect, giving back to the community, and uniting people from all cultures.

We sponsor charities such as Pies Descalzos Foundation, Boys and Girls Club of America, we helped with free interpretations during the Egyptian crisis, and help out Translators without Borders and the Department of Elder affairs.

When we think back to our favorite memories of growing up, it’s often something along the lines of team bus rides to and from baseball or football/soccer games. We don’t remember the endless tests. And some of us struggle to recall what we had for supper last night. But the impact of sports is something that can linger for a lifetime.

Day Translations recently had the opportunity to engage with and sign a sponsorship agreement with The Orlando United FC team. We view this as an outstanding opportunity to set the stage for like-minded companies to get in on the action and promote cultural awareness by sponsoring local sports teams.

Why?

Well, essentially, it’s a win-win. Here’s a look at the three major reasons why we help.

 

Positive Impact

Sponsoring a sports team has a positive impact on your company, the team, and the community as a whole. By providing them with essential funding, you’re giving the team access to positive experiences.

 

Community Engagement

Whenever you sponsor a sports team, your brand directly engages with the community. And you can go as big with this as you want or keep it as small as possible, but either way, sending your brand ambassadors to the games allows you to engage with the community and gain valuable feedback. It also demonstrates that your brand supports sports, understands its benefits, and deeply cares about the community.

 

Build Awareness of Brand Values

At Day Translations, we believe that the work we do within our communities says a lot about our values, our work culture, and the kind of people we are. Getting involved with a soccer team gives us the opportunity to bring our values and culture to life, not only in the eyes of the team members but also in our local communities.

True strength comes from helping those around you achieve excellence, and even though we place a high value on individual excellence, we’re intensely focused on great teamwork too. Being able to work with the Orlando United FC team helps us put this value into action through our ongoing support.

As a company, we feel like it’s time for brands to grab hold of the opportunities that are available and invest in sponsorship, especially at a time when the human element is so crucial for the future. It’s more than just a way of getting your brand recognized. It’s a way of reaching out to those who could use a helping hand and giving them the opportunity to shine with the natural talents they have.

    Categories: Culture