Image credit: Hold My Hand taken by Elizabeth Ann Colette under Public Domain.
There are several ways to make your online presence be felt especially if you are running a business. You can post updates in your website, post a Facebook status, upload images via Instagram and many more. The same thing holds true for individuals. If you want to be known or your talent to be noticed, you can upload a video of yourself in YouTube or create a fan page where people can follow what you do. Though these moves help a lot in making your online presence felt, the truth is that they might not suffice. Just because you have posted an update once does not mean you can expect thousands of hits or hundreds of followers. You need to do something more and create a deeper interaction online.
Making Real Connections
There are more ways for you to reach out to other people online. You can send out messages privately and make sure it is customized. Take a look at your most avid readers and see to it that you provide extra attention to them. If you have loyal followers, you can take some time to send them a thank you message. This will surely mean a lot to them.
When you write blogs or you start a thread in forums, you need to make efforts to respond to people who have posted comments. Take time to answer their questions or apologize when necessary. You can also provide some other information that might be of use to them. Yes, you might be busy, but you can always find time to respond to them. If these people who support and love you made time to reach out, why can’t you return the favor?
Unexpected Returns
These days, almost everything is done online. Therefore, the power of the Internet is beyond anyone’s imagination. Ordinary people have turned into major superstars overnight just because of one video in YouTube. There are businesses that have never taken off for a long time, but have suddenly become extremely popular because of Internet marketing. Yes, there are strategies that can be done in order to be popular and successful especially in your Internet marketing campaigns. However, these strategies are a gamble. They might work for or against you. On the other hand, once you build a sincere and constant relationship with the people you interact with online, this might last forever. Just make sure that you are making honest connections with people, and not just because you want something from them in return.
Constant Communication is the Key
It won’t hurt you if every now and then you take the time to write a blog or say hi to the people who trust you online. It won’t eat up a lot of your time if you personally send thank you messages or respond to queries in your inbox. Just make sure that you won’t cut connections with these people. In one way or other, you might benefit from them in the future.
In today’s world, everything can be done easily online. However, things might also be easily disconnected and relationships be lost. Therefore, you need to make efforts of reaching out and establish real connections.