The digital age and the narrowing of the global divide have made it necessary for communication and understanding to be faster than ever, driving the demand for translation services to an all-time high. Major cities around the world are now global communities with people from different countries visiting or living in the same geographic areas. It makes interaction and communication a major problem due to the language barrier. Professional translation services are the solution to effective communication among individuals.
Benefits Derived from Translation Services
The same is true for global industries because they have to make their services and products known to customers who speak a variety of languages. Almost all sectors can benefit from translation services although there are major industries that are vital to humans around the world and the nations’ economic growth, which continuously require the help of professional translators and in some cases, interpreters.
-
Medical and life sciences
Translation and interpreting services are crucial to medicine and life sciences. These fields require the accurate translation of medical records, doctors’ manuals, patients’ records, medical reports, leaflets, prescription information and instructions. The medical translation service allows healthcare companies to produce high-quality information for their consumers worldwide.
Pharmaceutical companies expand their businesses. They manufacture products that are distributed locally and in several regions and countries where English or their native language is not spoken. This means that they have to make their product information available in several languages. Due to the sensitivity of the information, pharmaceutical companies need to work with professional language services providers (LSPs) to ensure the accurate delivery of information in the specific languages of their target markets.
The standard and quality of human lives keep on improving due to the life sciences discoveries. The discoveries are shared with various organizations and institutions to create applications in medicine, health, pharmaceutical, food and agriculture sectors. This means translating the discoveries and findings into several languages to facilitate knowledge and technology transfer.
-
Banking and finance
Banking and finance influence the global trading world. Banking and financial services have to prepare clear and effective communication to attract new customers from foreign countries. It’s an industry that must provide precise and accurate information to gain prospective clients’ trust. Effective communication is necessary to build and strengthen customer relationships.
There is no room for errors and omissions when it comes to the bank and financial documents, transactions and forms. They can meet their clients’ expectations with accurately and adequately translated texts in the format they are familiar with. This means paying close attention to their writing conventions and their specific financial and banking terminology.
-
Information and technology
The information and technology industry continues to help the world economy. The sector is instrumental in opening up new markets and bringing forward previously unexplored markets. It facilitates communication. In the process, it requires translation services to enable individuals and business to understand one another in the right language.
Technical documents are difficult to translate. They need an expert in technical translation to ensure that the translation is accurate. The technology and information industry also has a set of terminology that is specific to the industry. Without the help of an expert technical translator, it will be difficult to provide technical information in different languages. Professional translation services ensure that the translations conform to the conventions, regulations and requirements specific to each country. At the same time, the translation services providers have to observe the cultural differences and the level of knowledge of the target audience for the translation to be useful and productive.
-
Travel and tourism
Translation services have much to do with the rise in revenue generation of the travel and tourism industry. The travel and tourism services are more widespread thanks to translation services, as they can provide information that is accessible and easily understood by people from different nations.
Foreign travelers are able to understand information about the various destinations, details of travel packages and itineraries, customs regulations and more due to translation.
-
Legal services
Legal services are not only about court cases and brushes with the law. Legal services involve criminal law, immigration law, family law, personal injury law and business law. All the types of legal services can benefit from professional legal translation services. If you are immigrating to the United States for example and your personal and civil documents are written in another language other than English, they should all be translated into English. This is also a requirement if an international student wishes to enroll in a college or university in the U.S. for further education.
In the courts, foreign nationals must have interpreters and their documents obtained from their countries of origin which is not written in the language used in the state where they are currently located must be translated as well.
Proper communication and understanding is critical when dealing with legal matters and the only way every party concerned will effectively communicate is by using a professional LSP for interpreting services and document translation.
More industries can use translation services for their benefit aside from these five industries. Apart from industries, various services and business tools can benefit from translation to gain global credibility and exposure.
Website translation and localization
Website services have grown so much over the years. In the past, websites are more for prestige. But today, it is a valuable marketing tool as well as an e-commerce tool. The usefulness of sites now goes beyond providing information for products and services. A website is now an essential part of a company’s business strategy.
Analytical measurements are regularly used to measure the effectiveness of a website. It has to rate high in search engine rankings, which means it has to implement search engine optimization (SEO) tactics. It needs massive traffic. It needs engaging content. It should have credible information. Today, a website has to conform to global needs. It needs localization so other consumers can understand its content in their language.
You can achieve all of the above by hiring a professional LSP that has a team of expert SEO managers and translators. When localizing your website, it is vital that the translators are involved in the project from the start.
Translating website content
Websites contain more than beautiful images and company information. Many sites provide blogs, articles and other useful information directed at various types of readers. Several more function as sales tools, being extensions of physical stores. Unless companies have stores in different countries, most of the consumers are locals. With e-commerce websites, more consumers, particularly those online shoppers from other countries can make purchases of products that are not available in their own country.
With the continuing growth of online shopping, it is essential that websites are available in other languages. Translating websites is useful, but you can reach more consumers by talking to them directly in a language they fully understand, which is the function of localization. Localization does not only translate the contents of a website. It adapts almost the entire content of the website into the target consumers’ language, preferences, conventions, rules and local law requirements.
Localization increases the marketability of the website, improves its visitor traffic and help convert website visitors into customers.
Translation agencies and international businesses
Within the core of the activities of international business is language. As companies enter new markets, they have to navigate through several language boundaries. They have to interact with different intermediaries who speak different languages.
Succeeding in the global business arena means recognizing that language translation is essential in entering foreign markets. Translation is necessary to reach out to people from different linguistic and cultural backgrounds.
The role translation agencies play when collaborating with international business is enormous. The agency helps not only in website localization but also in advertising, marketing communications and business reporting and official communication.
In international business, quality language translation is crucial. When hiring a language services provider, see to it that they have the right credentials and experience to fit your requirements. They should be up to the task of handling your confidential and valuable procedures while ensuring that your messages and information are directly delivered to your defined target audiences.
In need of translations services? You do not have to look any further as Day Translations, Inc. can provide you with the language solutions you need for your specific business. Day Translations serves variety of industries, and we have the experience and expertise in different industries, from healthcare to medicine to legal services, including business, finance, education and immigration to manufacturing and information technology. Our translators and interpreters are native speakers, fully trained and experienced in their specific field of expertise. They are advocates of continuing education and have the required certifications and other credentials to fully respond to your need for language services. Get in touch with us by phone at 1-800-969-6853 or by email at Contact us anytime at your convenience. We are open 24/7 throughout the year to serve you better and faster.
Image Copyright: maxxyustas / 123RF Stock Photo